L1.3.1 Assessment – AI as an Enabler (2) Improved customer discovery
0 of 10 Questions completed
You have already completed the assesment before. Hence you can not start it again.
Assesment is loading…
You must sign in or sign up to start the assesment.
You must first complete the following:
0 of 10 Questions answered correctly
Time has elapsed
You have reached 0 of 0 point(s), (0)
Earned Point(s): 0 of 0, (0)
0 Essay(s) Pending (Possible Point(s): 0)
Question 1: How is AI helping to shift the paradigms in marketing, sales and customer care?
- Generalised approaches with undifferentiated treatment of customers and segments
- Personalised approaches with individual treatment of each customer
Question 2: What kind of customer data can we make use of to increase our effectiveness in marketing, sales and customer care?CorrectIncorrect
Question 3: How does AI enable real customer insights and effective customer discovery?CorrectIncorrect
Question 4: What are potential benefits of improved customer discovery and increased sales effectiveness?CorrectIncorrect
Question 5: How does AI transform our approach to marketing?
- Address and treat each customer individually
- Treat groups of customers in a more generalized way
Question 6: What is the impact of AI on marketing and sales roles and requirements?CorrectIncorrect
Question 7: In your view, what is the potential for revenue growth from AI?CorrectIncorrect
Question 8: What is typical for the traditional approach to marketing, sales and customer care?CorrectIncorrect
Question 9: How can we use speech and image recognition technologies in marketing?
- Speech recognition
- Image recognition
To identify the mood of the client when they call
To identity the mood of the client when they visit
Question 10: How can businesses leverage AI technologies and customer data to improve their marketing and sales effectiveness?CorrectIncorrect